Marketing

Take in this showcase of marketing trends, strategies, and campaigns. Beyond branding their image using influencers, these campaigns can start a food movement, lead to commercial wars, foray into the metaverse, or even transform a brand’s identity altogether.

Brand collaborations

Odd couples: 10 unlikely brand collaborations

Lucrative link-ups of the business world
Rebranding

Rebranding: why brand names change      

A marketing facelift can make all the difference
Food trends

Food trends: blending marketing with wokeness

When culinary delights attain celebrity status

Spotlight